They are a virtual student learning website Their Virtual Field Trips take children 2-12 years of age on amazing learning adventures around the world via their own laptop. They offer opportunities for students to learn about creatures big and small, to visit historical sites, national parks, museums and the arts. This is all done through printed media, storybooks and videos. This type of learning is transforming education by giving students a window to a world they may not otherwise have the opportunity to explore. They aim to create a culture of reading both inside and outside the classroom, that improves children’s literacy development, enabling students to gain the essential skills and knowledge needed to build a strong academic foundation.
The primary objective of this website was to create awareness among the audience. It was difficult to find affiliates that can connect parents. Another challenge that we faced was to market service such that it doesn't act like push sales. We wanted to drive clicks and traffic to the website as a priority and sales were a long term objective. There were various competitors and big education platforms in the market. We wanted the website to stand out in the crowd and be the best resource for children's virtual learning. We try to strategize our plan accordingly.
Here are the following things we did to meet the objectives and goals of the brand.
We have worked for the client for more than 7+ months. As their main goal was to drive traffic and clicks we were successful in doing that. We managed to add more than 300+ new affiliates to the program and derived 1000+ clicks in the first quarter.
Top Affiliates that we have worked with include,
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